AccorHotels adds Adoria to its growing acquisition list

June 11, 2018

AccorHotels is still going strong on its acquisition spree with its latest addition being Adoria, a SaaS platform that enables the catering industry to optimize supply management.

Adoria, which was founded in 2003, is used by 2,700 organisations and brings together 300,000 active users and more than 800 manufacturers and distributors. It offers centralised solutions for managing tendering, procurement, logistics and production. This modular suite guarantees that all stakeholders in the catering chain provide a quality service, from producer through to consumer, and ensures their profitability.

AccorHotels chief group procurement officer Caroline Tissot said in a statement: “This acquisition is in line with our strategy to acquire the most innovative and visionary players in their markets, in order to provide our customers and partners with an increasingly wide range of complementary services. Our aim will be to support Adoria’s international development, while simultaneously benefiting from its expertise and from a highly qualified team.”

Adoria CEO Laurent Gueye said: “We are very pleased to be working with AccorHotels as we are both focused on the same goal: providing the most innovative digital solutions in order to enhance our customers’ experience. Adoria is growing structurally in its market and we are proud to be a recognized leader among organisations and medium-sized, large and global catering groups. By combining our strengths with those of AccorHotels, we are going to increase the performance of our customers.”

Recently, the French hotel company made news for acquiring Movenpick Hotels & Resorts, ResDiary and Chile hotel group Atton Hotels. The company is also in talks to potentially invest in Air France-KLM.

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